Dealer engagement platform

Keep every dealer engaged between rep visits.

ConduLoop is the engagement layer for wholesalers, importers, and manufacturers. Run campaigns, share resources, and track activity so every independent dealer stays active, not just the ones your reps reach.

Best fit for 20 to 500 dealers across heating, HVAC, outdoor, electrical, and more.

The connected growth loop

Communication in, engagement out, on a loop.

ConduLoop is not an ERP, CRM, or ordering portal. It sits on top of them as the dealer-facing layer that turns one-off updates into an ongoing habit.

1 You publish 2 Dealers engage 3 Activity tracked 4 Reps follow up
  1. 01

    You publish

    Campaigns, ranking updates, price changes, resources, and announcements go out from one place, scoped by brand.

  2. 02

    Dealers engage

    Owners and showroom staff see where they rank, opt into campaigns, and pull resources on any device.

  3. 03

    Activity is tracked

    Logins, downloads, campaign claims, and lead follow-ups roll up by dealer and by brand.

  4. 04

    Reps follow up smarter

    Your team sees which dealers are quiet and which are climbing, so every visit and call is targeted.

Inside the platform

One view for your team. One for every dealer.

A desktop control room for your team, and a fast mobile portal your dealers actually open.

app.conduloop.com
ConduLoop supplier dashboard showing the weekly dealer engagement chart, dealers needing attention, active campaigns, and the latest ranking snapshot.
Who it's for

Made for specialist wholesalers with dealer networks.

Best fit when you have multiple dealer locations, reps in the field, product manuals to share, and campaigns to run.

Fireplaces & heatingHVACAppliancesOutdoor livingPlumbingElectricalTools & equipmentBuilding productsFlooringWindows & doorsPool & spaSolar & energyMarineMachinery & spare partsCommercial kitchenIrrigation & landscapingAutomotive accessoriesFireplaces & heatingHVACAppliancesOutdoor livingPlumbingElectricalTools & equipmentBuilding productsFlooringWindows & doorsPool & spaSolar & energyMarineMachinery & spare partsCommercial kitchenIrrigation & landscapingAutomotive accessories
Why we built it backwards

Most sales tools start with the rep. We start with the dealer.

Traditional sales software begins with your reps: their pipeline, their activity, their scorecards. But your growth does not start there. It starts with whether each dealer feels supported enough to keep choosing your brand. So that is where ConduLoop starts, and the sales results follow. Your reps still win, they just spend their time where it counts.

  • Sits on top of your existing systems
  • Brand-level isolation for multi-brand portfolios
  • Works on any device, no app to install
  • Live in weeks, not quarters
Pricing

Pricing that scales with your dealer network.

Every plan includes multi-brand isolation, the mobile dealer portal, campaigns, resources, claims, rankings, and reporting. We'll tailor it to your dealer count and the modules you need on a quick call.

FAQ

Dealer engagement, answered

What is a dealer engagement platform?
A dealer engagement platform is software that keeps a wholesaler’s independent dealers active, informed, and motivated between rep visits. Unlike a CRM, which manages your own sales team, it is dealer-facing: each dealer gets a portal to see their rankings, claim campaigns, pull resources and parts, and follow up on leads. ConduLoop is a dealer engagement platform for wholesalers, importers, and manufacturers.
Is ConduLoop a CRM?
ConduLoop is a dealer engagement platform first, and it includes the CRM essentials for the dealer relationship: a record for every dealer, notes, messaging, tasks, and a full lead pipeline. For most wholesalers selling through dealers, that is enough to run without a separate CRM. It is not a full enterprise sales CRM, so if you have a large internal sales team you can use ConduLoop alongside one. See our guide to CRM vs dealer engagement platform.
Who is ConduLoop for?
Specialist wholesalers, importers, and manufacturers that sell through independent dealers, showrooms, contractors, or trade accounts. It is the best fit for networks of roughly 20 to 500 dealers in trades like heating, HVAC, outdoor living, pool and spa, electrical, and plumbing.
How much does ConduLoop cost?
Pricing scales with the size of your dealer network and the modules you turn on, and your dealers use the portal at no cost. We set the price on a short call once we understand your brands and dealer count, so there are no public per-seat tiers.
How long does it take to go live?
Weeks, not quarters. ConduLoop is purpose-built for distribution, so you do not have to configure a general platform from scratch. Onboarding imports your dealers, brands, products, and rankings.

Ready to see ConduLoop on your dealer network?

Book a 30-minute walk-through. We'll show you the supplier dashboard, the mobile dealer portal, and how campaigns, rankings, and leads work together.